Studio Tigris

Eden Maternity

Design & WebsiteBeauty & Fashion

About the project

Discipline
Design & Website
Sector
Beauty & Fashion
← All work

Ethically made, stylish, and practical maternity wear designed for the joys and challenges of motherhood.

Industry: Maternity Clothing

Scope of Work:

  • Brand development
  • Visual identity design
  • Website design & development
  • Brand and product photography

Studio Tigris was commissioned by Eden Maternity to develop a comprehensive brand identity that would capture the essence of their brand vision: timeless, high-quality, and practical maternity clothing that empowers women throughout their motherhood journey.

A photograph of the branded packing for Eden Maternity
A mockup of the business cards for Eden Maternity
Photograph is decorative
A photograph of a model and her child for Eden Maternity clothing
A photograph of the branded packing for Eden Maternity
A photograph of a model and her child for Eden Maternity clothing
A mockup of the Eden Maternity website
A photograph of Eden Maternity clothing
A photograph of a model and her child for Eden Maternity clothing
Eden Maternity stationery suite demonstrating its green and gold visual identity across cards, letterhead and invoice.
Eden Maternity's body-shaped ceramic vases display flowers, demonstrating its warm, pregnancy-focused brand styling.
Eden Maternity letterhead design beside a smiling mother holding her newborn baby.
Eden Maternity website section pairs inclusive motherhood photography with brand values for all stages, journeys and women.
Eden Maternity business card and floral logo shown beside a monochrome photograph of a breastfeeding mother and baby.
Eden Maternity product photography pairs a model wearing the Eden button-down dress with a styled flat lay.

The impact

Eden Maternity needed a brand, imagery, and website as timeless and thoughtful as their clothing. Studio Tigris crafted an authentic brand identity, captured lifestyle-focused photography, and launched a user-friendly digital store that clearly communicated Eden’s commitment to ethically-made maternity wear. The result? A seamless experience that empowers mothers to navigate pregnancy and postpartum confidently.

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